using intuitive applications that combine HTA and biostatistics
At Medip Analytics, we help medical companies to showcase the added value of their medical technology with our easy-to-use cloud software.
Our software is versatile and can be used for various purposes, including sales and marketing. By providing evidence-based insights into the value and impact of medical technologies, our software can help companies effectively communicate the benefits of their products to potential customers and investors. This can lead to increased sales, better market positioning, and improved business outcomes for biotech and medtech companies.
The software is intuitive and easily adjustable to fit different settings like specific hospitals or countries. It can show the cost-effectiveness of the product, return-on-investment for hospitals, impact on resource use (including personnel), existing literature on standard of care, and more. This accelerates market adoption of new Biotech and Medtech products.
One of the key features of our software is its flexibility. Users can change important parameters of the underlying simulation models to make them specific to the setting of interest, such as a particular country, region, or hospital. This allows companies to tailor their evidence to the needs of different stakeholders and demonstrate the true value of their technology in a variety of settings.
Our software is based on "HEOR," which stands for Health Economics and Outcomes Research. It provides modules that allow users to compare the effects of medical technology with current standard care. This is calculated using simulation models in which patients are simulated in current care and in a situation where the new medical technology is used. By combining evidence from clinical studies, medical guidelines, financial aspects, and indicators of quality of life, a valuable overview of the added value of the technology is created.
Our software is tailor-made to perfectly fit the unique situation of each biotech or medtech company, whether it is a small or large business.
The value of a technology can depend on many factors
Value
of technology depends on the population in which it is used
(e.g. low,
intermediate and high risk)
Whether it is used in a small hospital or major academic centre might impact the value
How current diagnostic and treatment pathways are defined significantly impacts the value of technology
Amongst other aspects, costs can differ between countries and therewith the country is an important factor in the value assessment
Adjustments to the technology can influence its value. For instance, AI technology is constantly developing and therewith the value is constantly changing
The value can differ between individuals, depending on patient and disease characteristics
"We use a cost-effectiveness tool develop by Medip Analytics in the discussion with hospitals in multiple countries including Spain, UK, Slovenia, and Poland. It allows us to show the added value of the test in the right context"
"Currently, our company is in the process of visiting potential clients to demonstrate how our product can influence the treatment pathway of patients using the tools of Medip Analytics. This allows us to show the value and potential impact of our product in a real-world setting."
"We greatly benefit from the simple tool that we can give to doctors that can calculate the added value of our product depending on various alternative treatments."
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